DNA elevates Chris Witherspoon to agency President; Scott Fero promoted to Executive Creative Director


We’re happy to announce the promotion of long-time agency executive Chris Witherspoon to President and Chief Growth Officer, a new position at our agency. In addition to award-winning Creative Director Scott Fero being promoted to Executive Creative Director.

 

The moves put in place an extended leadership and management team designed to accelerate the agency’s already fast-paced growth. Agency CEO and co-founder Alan Brown will continue to focus on guiding the agency’s leadership, its offering and vision. Co-founder and creative leader Dan Gross will become Chairman of the agency, focusing on long-term strategic initiatives including potential partnerships and acquisitions.

 

“As we enter our 20th year as an independent agency, we recognize that we have an opportunity and responsibility to ensure our agency’s evolution as our industry continues to change. We’re fortunate to have a very deep pool of talent that represents our next-generation leadership. Chris and Scott have been integral to our growth, and to diversifying our offering to be ahead of industry trends. We’re excited to be able to promote them both to executive leadership roles at DNA.” – Alan Brown

See the additional coverage here: http://www.adweek.com/agencyspy/dna-announces-pair-of-executive-promotions/141478.

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